On
http://www.dogfoodanalysis.com it is rated 2 out of 6 stars. This is what it says about it:
Pros: First ingredient is a named meat product.
Cons: Insufficient meat products, use of controversial fillers, fat of unidentifiable origin.
The first ingredient in the food is a named meat ingredient. It is the sole meat product in the food.
The primary grain in this food is rice. Rice is a decent quality grain, however there are three rice products in the top four ingredients of this food. If they were not “split” (see main page for note about splitting), then it is likely that rice would be the primary ingredient in the food.
Beet pulp is another controversial ingredient – it is a by-product, being dried residue from sugar beets which has been cleaned and extracted in the process of manufacturing sugar. It is a controversial ingredient in dog food, claimed by some manufacturers to be a good source of fibre, and derided by others as an ingredient added to slow down the transition of rancid animal fats and causing stress to kidney and liver in the process. We note that beet pulp is an ingredient that commonly causes problems for dogs, including allergies and ear infections, and prefer not to see it used in dog food. There are less controversial products around if additional fibre is required.
Poultry fat is an ingredient of unidentified origin for which it is impossible to determine source or quality. Unidentified ingredients are usually very low quality. AAFCO define this as obtained from the tissues of poultry in the commercial processes of rendering or extracting. It consists predominantly of glyceride esters of fatty acids and contains no additions of free fatty acids. If an antioxidant is used, the common name or names must be indicated, followed by the words "used as a preservative".
We would prefer to see the use of whole eggs than egg product. We note that this product includes synthetic vitamin K, a substance linked to liver problems and that is progressively being removed from better quality dog food products.